COMM 351 Public Relations Writing

This course focuses building organization-public relationships with a variety of audiences through organizing, writing, and tailoring public relations materials such as news releases, brochures, newsletters, and web writing. Annual reports, basic graphic design, and the publication/printing process are also briefly introduced. The course culminates in preparation and presentation of a final writing portfolio. (Although not a prerequisite, COMM 205 is strongly recommended prior to taking COMM 351).