ENTR 2535 ENTR IV: Strategic Planning

This course will assist the student in putting together a "Roadmap for Success" for his or her business. The student will finalize all materials that will be used to start his or her business. Local networking opportunities will be explored. Prerequisite: Completion of ENTR 2510 or concurrent enrollment (3 lect.)

Credits

3 credits

Major Topics

  • Strategic Planning (Both short-term and long-term)
  • S.M.A.R.T. Goals (Specific, Measurable, Assignable, Realistic, and Time Oriented
  • Marketing
  • Opening of Business
  • Location and Layout
  • Finalize form of ownership
  • Network with Local Resources

Outcomes

In order to successfully complete this course, the student will:

1. Complete all components of a strategic plan for the start of the new business.

2. Write S.M.A.R.T. goals for the first year of business.

3. Identify resources to assist the student’s entrepreneurial activities.

Other Information

Any information placed here must be adhered to by all instructors:

For textbook information, contact the instructor.