Outcomes
In order to successfully complete this course, the student will:
1. Identify the three stages of the production process.
2. Demonstrate the preproduction process for public service announcements and corporate videos for new media.
3. Conduct research under time constraints.
4. Manage a production schedule under tight deadlines.
5. Design and manage a production budget.
6. Demonstrate proper camera technique.
7. Illustrate the process of setting up and shooting commercials, public service announcements, and corporate videos.
8. Practice proper audio setup and monitoring technique.
9. Demonstrate lighting for commercials, public service announcement, and corporate advertising.
10. Organize video, b-roll, and notes for a script.
11. Edit a video advertisement, public service announcement, and corporate video for new media.