Undergraduate Certificate in Marketing

Certificate Overview

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The Undergraduate Certificate in Marketing is an 18-credit program that provides students with a solid foundation in the field of marketing. The program is designed to transfer easily into the Marketing degree program at Thomas Edison State University.

NOTE:

For non-degree enrolled students, at least 50 percent of the credits required for an undergraduate certificate must be earned at Thomas Edison State University. Application of any transferred credits is at the discretion of the dean.

Up to 9 credits, 50 percent of the 18-credit certificate, may be older than seven years from the most current date of application to the University.

Credit Distribution

Required Courses (6 Credits)

MKT-2010Introduction to Marketing

3

MKT-4110Marketing Research

3

Students select 12 credits from the following:

MKT-3230Advertising

3

MKT-3350New Product Development and Marketing

3

MKT-4410Marketing with Digital and Social Media

3

MKT-4790Applied Marketing Practices

3

MKT-3220Sales Management

3

MKT-3100Principles of Sales

3

MKT-3210Marketing Communications

3

Total Credit Hours: 18